On November 28-30, the ISPO fair was held at Messe Munich, where the Polish National Stand was established.

The event was attended by over 1,550 exhibitors from fifty countries who presented new collections, brands and trends in the fashion and sports accessories industry, including over 50 exhibitors from Poland.

At the Polish Information and Promotion Stand, company catalogs and promotional films were made available to visitors. A specially designated VIP zone was used by entrepreneurs to hold B2B meetings and conduct their own promotional activities. Additional support for Polish entrepreneurs was provided by Jerzy Osika, an industry expert present at the stand.

In addition, a press briefing and a meeting with Dorota Kafara from the Foreign Trade Office in Germany were organized at the stand, during which entrepreneurs could learn about the specifics of the German market and receive valuable advice on preparing the company for export activity.